MEMBERSHIPS & ENGAGEMENTS
Craig Rothenberg has more than three decades of deep, strategic communications experience in the life sciences industry.
For more than 20 years, he was a senior Communication leader at Johnson & Johnson, one of the world’s most respected companies. He led global teams that supported the worldwide pharmaceuticals business and also established the company’s first global employee communication team, developing and executing strategies designed to make brand ambassadors of a global workforce of more than 120,000 people.
With industry, agency and NGO experience, Craig is a uniquely accomplished executive with significant expertise in strategic and corporate communications and corporate brand/reputation management. His proven ability to establish strategic relationships and provide senior-level counsel to business leaders has helped many organizations with communication strategies that are aligned to business goals, often leading to improved business outcomes and an enhanced corporate reputation.
Craig has experience leading organizational and change communication efforts, driving deeper levels of employee alignment and engagement across global workforces, and he is recognized for developing talent at all levels across the Communication function.
Rothenberg Communication has been tapped by corporations and agencies alike to develop multi-year strategic plans, design the optimal Communication Department, align Communication goals and objectives to those of the business and develop comprehensive professional development programs that will elevate the overall performance of the Communication function.
